Organization: Hong Kong Cancer Fund

Details: This year, a number of fantastic brands are showcasing specially selected pink products in support of our Shop for Pink fundraising campaign. Every time you buy one of these special pink products, part of the proceeds will go towards Cancer Fund’s free breast cancer care services. So, you won’t only be treating yourself, you’ll be helping women touched by breast cancer. It’s the perfect excuse to shop!

Background: Pink Revolution is Cancer Fund’s annual breast cancer awareness and fundraising campaign. It aims to promote the importance of early detection and raise funds for our free breast cancer support services.

Duration: October 2014

Website:  Click here ; FacebookClick here

Nature:  Fund raising

Region:  Hong Kong

Source of Information: Hong Kong Cancer Fund